Analysing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data.
Most web hosting companies will provide you with basic web traffic information that you then have to interpret and make pertinent use of. However, the data you receive from your host company can be overwhelming if you don’t understand how to apply it to your particular business and website. Let’s start by examining the most basic data – the average visitors to your site on a daily, weekly, and monthly basis.
What makes a good website plan? Is it something written, a good idea of what you want to do online, a detailed 20 page document with all the bits and pieces catered for? The reality is that when you plan your website, the best plan is one that can be followed and used to check your progress. Read the rest of this entry »