Starting and managing a business is overwhelming, especially for the uninitiated. There always seems to be so much to do, and so little time to do it. You spend your days working very hard at getting the job done, responding to customer enquiries, making sales calls, and so on, that very soon the days blur into weeks. You forget what it was that inspired you to begin the journey in the first place.
Just like the successful self-help book written by Susan Jeffers, feeling the fear and doing it anyway is one of the secrets to achieving success in business. In fact, it is one of the key secrets to succeeding in almost anything you ever want to do in Life.
In case you weren’t aware of it, you a salesperson. Before you deny this fact till you are blue in the face, let me explain. You are a salesperson if you:
- Promote your own business to others
- Promote the business you work for to others
- Promote yourself to others
You may have heard about them before, but never quite thought about how they can help you personally. They seem to be an ambiguous element of the business world, and when they are discussed, always seem to be this …thing… that other companies and organisations do.
What I am referring to is Business Systems. Read the rest of this entry »